WebSphere Application Server is a premier, Java-based Web application server that integrates enterprise data and transactions with the on demand world. WebSphere Application Server is the foundation for the IBM Software platform and a base on which to build your on demand infrastructure. Why does you need an on demand infrastructure? Consider:

• The next generation of on demand business isn't a straight line to success. It's a circle. On demand business processes link online ordering systems, customer data, inventory tracking, and production capacity information as part of a singular whole. The knowledge is shared. The system is seamless. The benefits for profitability and efficiency are measurable. With complete end-to-end hardware, software, and services for demanding infrastructure solutions, having a global partner like IBM is even more valuable.

• Open standards are the universal language of the integrated, on demand business that links complex legacy systems and platforms. Flexibility, reliability, and extensibility are IT “must-haves” for any infrastructure that integrates across platforms and systems and accommodates future growth. IBM is investing in open standards combined with the delivery of robust, integrated offerings by developing solutions using new open technologies like Linux, Java, Web services, and Extensible Markup Language (XML).

• Middleware is the very smart, complex glue that holds on demand business together, and IBM is one of the world's largest middleware companies.

• Wireless is here, providing anyone with virtually anytime, anywhere access to vital on demand data and applications.

Bottom line— on demand infrastructure is complicated, crucial, and needs a strong foundation. IBM can provide that foundation with the WebSphere Application Server, along with the people and experience that makes on demand infrastructure happen.